The Minimum Viable Funnel

Want to know if your offer will actually sell before wasting thousands on a complex funnel?

Most creators spend months building elaborate funnels and burning cash on fancy tools – only to discover nobody wants what they’re selling.

With a Minimum Viable Funnel you can build in one afternoon and $50 in ad spend, you’ll know in 9 days if your offer works or if you need to pivot.

Let me show you how to test your offer without burning through your savings. 👇

📌 Key Takeaways​

  1. Launch Today, Perfect Later: Done beats perfect every time. Building fancy funnels for months? Skip it. All you need is an ad, two pages, and some emails to know if people will buy.

  2. Test for $50, Not $5,000: Want to know if your offer sells? Don’t spend thousands. Start with $5/day in ads and get real answers in 9 days.

  3. Real Sales Beat Theory: Stop planning the perfect funnel. Get 10 sales first, then worry about making it pretty. Because guess what? Sales prove your offer works.

  4. Move Fast, Learn Faster: While others are still drawing funnel diagrams, you’ll already know if people want what you’re selling.

  5. Track What Works: Forget fancy metrics. Watch three numbers: Are people clicking? Are they joining? Are they buying? Everything else is just noise.

🧠 What Is the Minimum Viable Funnel?

Look, forget everything these “gurus” told you about complex funnels.

A Minimum Viable Funnel is the fastest way to find out if people will actually buy what you’re selling.

No fancy stuff, no complicated tech.

Here’s all you need:

  • One ad that grabs attention
  • Landing page that gets emails
  • Offer page that makes sales
  • Few emails that follow up

That’s it.

No $2,000 webinar software.

No complicated upsell sequences.

No fancy automation nightmares.

Because here’s the truth:

You don’t need any of that to validate your offer.

What you need is real data, fast.

Build it in an afternoon, test it for $50, know in 9 days if it works.

💼 Why Does the Minimum Viable Funnel Strategy Work?

Why Does the Minimum Viable Funnel Strategy Work?

Here’s the thing:

Nobody wants to waste months building something nobody wants.

But that’s exactly what most creators do.

They spend months crafting the “perfect” funnel.

Tweaking every page.

Writing endless emails.

Only to launch to crickets and zero sales.

With a Minimum Viable Funnel?

You’ll know in 9 days if your offer works:

Your $5/day ad gets clicks? Your hook works.

People give you their email? Your promise is solid.

They buy your stuff? You’ve got a winner.

Nothing happening? Time to pivot fast.

Think about it:

For $50 in ad spend, the market tells you exactly what’s wrong.

  • No clicks means your message is off.
  • No opt-ins means your solution isn’t compelling.
  • No sales means your offer needs work.

That’s the power of the MVF.

You’ll know if people want what you’re selling before burning through your savings.

Because here’s the truth:

The market speaks with its wallet.

Why not find out for $50 instead of $5,000?

🦄 Check Out These Solopreneurs Who Nailed It

👑 Alex Hormozi’s Gym Journey

Alex Hormozi's Gym Journey

Here’s a wild one:

Before Gym Launch became the $100M+ empire it is today, Alex started with the simplest possible funnel:

  • One Facebook ad offering free gym consultations
  • Basic landing page
  • Discovery call offer
  • Simple follow-up system

He tested his offer with local gym owners first, helping them get clients and only charging them when it worked.

That tiny test turned into the foundation of his entire business model.

✨ Marie Poulin’s Notion Evolution

Think you need a complete course ready?

Marie would disagree:

She started by selling simple Notion templates and tutorials:

  • Basic landing page
  • Individual template offers
  • Small workshop sessions

That minimal testing helped her discover exactly what people struggled with in Notion.

Now her Notion Mastery program is one of the leading Notion courses out there.

The pattern is crystal clear:

Start small, test fast, then scale what works.

📚 Your Minimum Viable Funnel Playbook

Your Minimum Viable Funnel Playbook (1)

Step 1: Choose One Traffic Source

Start with Facebook ads at $5/day.

That’s it.

While everyone else spreads themselves thin across seventeen platforms, you’re going to use one.

Because here’s the truth:

One working traffic source beats five mediocre ones.

Step 2: Build Your Two-Page Machine

First up, your landing page.

One clear promise, one email form.

Nothing fancy.

If it converts at 10-25%, you’re golden.

Below that? Change it. Above that?

Leave it alone until you scale.

Next, your offer page.

This is where most people overcomplicate things.

Deliver what you promised, present your offer, make it easy to buy.

That’s all you need to validate if people want what you’re selling.

Step 3: Set Up Simple Follow-Up

Three emails.

Welcome them, give them a quick win, present your offer.

Don’t overthink this part – you can optimize later once you know your funnel works.

Step 4: Launch & Listen

Your $50 test will tell you everything you need to know.

No clicks? Your message is off.

No opt-ins? Your promise isn’t strong enough.

No sales? Your offer needs work.

Remember: Perfect is the enemy of profitable. Launch fast, get real data, then improve what matters.

⚠️ Watch-Outs & Pitfalls:

  1. The Perfectionist Trap: Still tweaking that landing page after three weeks? You’ve already missed the point. Your “okay” funnel that’s live today will teach you more than your “perfect” funnel that never launches.

  2. The Tech Maze: Look, you don’t need seventeen different tools integrated before you start. One basic landing page builder, one email service, and you’re set. The fancy stuff can come after you’re making money.

  3. The Traffic Excuse: “But I need more traffic!” No, you need to know if your offer works. Five dollars a day in ad spend will tell you more than waiting months to “build an organic audience.”

  4. The Analysis Paralysis: Stop staring at every metric like it holds the secret to the universe. Focus on three numbers: opt-in rate, sales, and cost per lead. Everything else is just noise until you’ve got these dialed in.

Found this breakdown helpful?

While others waste months building perfect funnels, you can validate your offer in 9 days with less than $50.

Build it in an afternoon. Test it fast. Know if it works.

That’s the power of the MVF – because sometimes the simplest approach is the one that actually works.


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